• MY WORK
  • ABOUT ME

JAMES PETER MCDONALD

FREELANCE COPYWRITER

  • MY WORK
  • ABOUT ME

Diageo B2B website re-design & trade ads

Where: RPM

When: October-November 2023

I contributed to the transformation of Diageo’s online support platform for businesses. Diageo One provides advice, critical insight, and tools that helps to supercharge businesses with its free to use marketing tools, training materials and 24/7 support.

Previously only available to the on-trade, we gave Diageo One a fresh new look and tone of voice to ensure the platform meets customer needs via desktop, mobile and app.

There’s a Smirnoff magazine and thrown in at the end there too.

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